The Cybersmile Foundation and Claire’s have announced a new international partnership for Bullying Prevention Month this October. The campaign runs from October 1st until October 31st and will raise vital funds for Cybersmile while raising awareness of cyberbullying and provide Claire’s customers with advice, support and fun activities to encourage a kinder, brighter and more inclusive internet through the 'Dream Big With Claire’s' initiative. Claire's stores across North America, Canada and the U.K. will also be fundraising for Cybersmile to help the organization continue providing education and support to vulnerable internet users around the world.
Throughout the month of October, Cybersmile will announce a number of activities including a giveaway with exclusive Claire’s merchandise, the unveiling of 4 brand new exclusive Positive Playlists from a mixture of Ambassadors and celebrities and influencer interviews. Users will be able to participate in the campaign by using the hashtag #DreamBigWithClaires on Facebook, Twitter, Instagram, Snapchat and Youtube.
“We are honored and thrilled to partner with Claire’s for Bullying Prevention Month. Cybersmile and Claire's working together makes for a very powerful partnership which will resonate both on and off-line around the world. By using a mixture of influencers, fun activities, education and support, we are confident of a truly memorable campaign.” - Scott Freeman, Founder, The Cybersmile Foundation
"With most of our customers being exposed to the social media world, where they can sadly experience cyberbullying or negativity online, we are really pleased to be working alongside Cybersmile throughout October. Here at Claire's we believe in all our girls to be able to follow their dreams, think big and positively encourage each other whether it’s through social media or in person making our #DreamBigWithClaires campaign the perfect platform to speak to our girls against cyberbullying, allowing our valuable customers to know we are there for them and part of a great cause." - Hind Palmer, Claire’s Global Brand Marketing & PR Director
Supporting Claire’s global initiative to inspire girls and young women to be proud of who they are and to follow their dreams, Cybersmile will be encouraging internet users to respect each other and support one another when experiencing cyberbullying or negativity online - as well as providing expert tips, advice and support to young and vulnerable internet users around the world.
Claire’s is a globally recognized brand with over 3000 stores in 47 countries and is one of the world’s leading fashionable jewellery and accessories retailers for young women, teens, tweens and kids. They have served over 900 million female customers worldwide and are a go-to destination for inspiring merchandise assortments of fashionable and affordable products.
Follow @CybersmileHQ during the month of October to get involved with the campaign and use the hashtag #DreamBigWithClaires.
Press release distributed by Pressat on behalf of The Cybersmile Foundation, on Friday 29 September, 2017. For more information subscribe and follow http://www.pressat.co.uk/