<![CDATA[Pressat Main Newswire]]> https://pressat.co.uk/rss/ <![CDATA[Pressat Main Newswire]]> https://pressat.co.uk/media/site/logo.png https://pressat.co.uk/rss/ en-gb Copyright: (C) Pressat Pressat <![CDATA[ Advan Campaign Encourages Scottish Referendum No Vote ]]> https://pressat.co.uk/releases/advan-campaign-encourages-scottish-referendum-no-vote-2c09988032a9dd23eafda0eef5b53d63/ https://pressat.co.uk/releases/advan-campaign-encourages-scottish-referendum-no-vote-2c09988032a9dd23eafda0eef5b53d63/ Wednesday 17 September, 2014

With the Scottish referendum on independence only a day away, an advertising campaign by Advan.co.uk and Vote No Borders is encouraging Scotland to place a ‘No’ vote in the ballot box.

The campaign, titled ‘Say no to separation’ features the face of RAF veteran and champion cyclist Jimmy Cooney accompanied by the quote, “I’m no Nationalist. I’m an Internationalist.”

Designed to create real impact throughout the streets of Scotland, the use of the unique format of an Advan is the ideal way to create a noticeable, highly visual campaign that gets people talking.




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http://www.advan.co.uk 17 Sep 2014 17:13:34 GMT Charities & non-profits Government
<![CDATA[ Aldi uses Advan in ‘Swap and Save’ promotion ]]> https://pressat.co.uk/releases/aldi-uses-advan-in-swap-and-save-promotion-3ac6798dcdc15333b311a43e53120af0/ https://pressat.co.uk/releases/aldi-uses-advan-in-swap-and-save-promotion-3ac6798dcdc15333b311a43e53120af0/ Thursday 17 July, 2014

Supermarket chain Aldi has used a promotional Advan to advertise its ‘Swap & Save’ promotion across Birmingham.

Coordinated by Mobile Media and Advan.co.uk, the campaign uses the unmistakable Aldi logo and strapline of “Aldi. Like brands. Only cheaper.” The Advan encourages audiences to consider how much they could save when choosing to do their grocery shopping at Aldi rather than other well know stores.

Using a like-for-like comparison, the thought provoking Advan is designed to create impact and encourage people throughout the city to realise the benefits of shopping at Aldi.

Acting as a mobile billboard, the traditional Advan format has the opportunity to target savvy consumers right throughout Birmingham and invite them to visit their nearest Aldi store.




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http://www.advan.co.uk
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http://www.advan.co.uk 17 Jul 2014 12:26:06 GMT Food & Drink Media & Marketing
<![CDATA[ Advan Highlights Thousands of Pounds Available to Kirkby Residents ]]> https://pressat.co.uk/releases/advan-highlights-thousands-of-pounds-available-to-kirkby-residents-ff41fb766b573df16122e7141385375c/ https://pressat.co.uk/releases/advan-highlights-thousands-of-pounds-available-to-kirkby-residents-ff41fb766b573df16122e7141385375c/ Tuesday 8 July, 2014

Canter Levin & Berg solicitors have used a traditional Advan to raise awareness of the thousands of pounds that may be on offer to residents in Kirkby.

The targeted Advan campaign focuses on Kirkby in Merseyside; appealing to residents with a direct advert asking: “Have you bought a Council House in Kirkby?”

Explaining that this may entitle people to be “able to claim thousands”, the campaign combines a striking message with the high impact format of an Advan to ensure a real head-turner. With a contact number clearly displayed, residents, pedestrians and road users all have the opportunity to absorb the message and contact Canter Levin & Berg for more information.

Advans have dual-use, in being able to act as both a static and mobile advertising format. Perfect for a short term and topical campaign such as this, Advans project a campaign throughout a desired area, offering fantastic reach and impressive results.




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http://www.advan.co.uk 08 Jul 2014 15:06:09 GMT Business & Finance Construction & Property
<![CDATA[ Advan features Nigel Farage in campaign for extra-marital affairs website ]]> https://pressat.co.uk/releases/advan-features-nigel-farage-in-campaign-for-extra-marital-affairs-website-7c15fba03f7a71937e54305353bee70f/ https://pressat.co.uk/releases/advan-features-nigel-farage-in-campaign-for-extra-marital-affairs-website-7c15fba03f7a71937e54305353bee70f/ Friday 13 June, 2014

Nigel Farage is making headlines for a different reason this week, thanks to Europe’s most popular infidelity website and Advan.co.uk.

Victoria Milan has enlisted the help of Advan.co.uk to launch a promotional mobile advertising campaign in London, featuring an image of the Ukip leader.

The traditional Advan is being driven across the capital bearing a picture of a beaming Nigel Farage holding a pint of beer. Accompanied by the headline, “German wife? British mistress? Now I can have both”, the campaign is being used to promote Victoria Milan – a dating website for men and women already in relationships. The site claims to have over four million world-wide members.

The striking Farage Advan was unveiled this week outside Ukip’s offices and will run for several weeks, maximising impact by targeting London’s most popular areas.

The Advan has already received coverage from national press, and will undoubtedly continue to get people talking throughout the coming weeks.

Christina Clitherow, Director of Advan.co.uk said, “An Advan is a fantastic advertising format to promote Victoria Milan and demand attention from London’s constantly on the move audience. Combining this dynamic advert with such a unique format is the ideal partnership to create real impact throughout the city.”




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http://www.advan.co.uk 13 Jun 2014 17:27:30 GMT Government Media & Marketing
<![CDATA[ NHS 111 reaches Nottingham with Advan.co.uk ]]> https://pressat.co.uk/releases/nhs-111-reaches-nottingham-with-advancouk-84fa294afcf287db5d56b3eaa3d14dec/ https://pressat.co.uk/releases/nhs-111-reaches-nottingham-with-advancouk-84fa294afcf287db5d56b3eaa3d14dec/ Tuesday 26 November, 2013
Advan.co.uk have coordinated a marketing initiative for Nottingham City NHS Clinical Commissioning Group (CCG), projecting the ongoing NHS campaign to relieve the pressure on Accident and Emergency departments.

A promotional Advan will support a wider multi-format campaign, running alongside radio, billboard and phone box advertising across the city of Nottingham.

A striking yellow background is used to promote the use of NHS walk-in centres and pharmacies as an alternative to A&E, with support provided by the free NHS 111 helpline. With creative space equivalent to that of a 48-sheet billboard, the Advan will effectively expose the Nottingham City NHS CCG message regionally.


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http://www.advan.co.uk 26 Nov 2013 12:30:58 GMT Health Medical & Pharmaceutical
<![CDATA[ London’s West End glows with Advan.co.uk ]]> https://pressat.co.uk/releases/londons-west-end-glows-with-advancouk-054f4a367c834de76b0d5117e55c75ff/ https://pressat.co.uk/releases/londons-west-end-glows-with-advancouk-054f4a367c834de76b0d5117e55c75ff/ Friday 1 November, 2013
Sir Tim Rice’s latest musical, From Here to Eternity, is receiving outdoor coverage with Advan.co.uk and marketing agency Everybody Engage, launched to coincide with the production’s October gala opening. Currently booking until April 2014, the show is housed at the West End’s Shaftesbury theatre and is featured on a mobile Advan, boosted by a social media promotion to win a trip to Hawaii with radio station Magic 105.4 and Hawaii Tourism.

Nodding towards the musical’s Hawaiian setting, the Advan presents a sprawling exotic beach backdrop, giving audiences the perfect faux-holiday photo opportunity. The image works along with the Twitter campaign, designed to allow competition entrants to “upload a picture in front of the photoboard” with the hashtag #AlohaEternity.

With a creative platform equivalent to that of a 48 sheet billboard, an Advan is the perfect opportunity to attract attention and generate hype in high footfall London areas. The striking artwork effectively encourages social media interaction, inspiring the public to share the image across their own network of friends.

A spokesperson from Everybody Engage said that the activity went “really well” and “the vehicle looked fantastic”, continuing to say that “it was fab to work with Advan.co.uk and we look forward to the next project!”


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http://www.advan.co.uk 01 Nov 2013 15:06:33 GMT Entertainment & Arts Media & Marketing
<![CDATA[ Aylesbury Council advises its district with Advan.co.uk ]]> https://pressat.co.uk/releases/aylesbury-council-advises-its-district-with-advancouk-d8c36b9a25f4b6d99040abad210837ea/ https://pressat.co.uk/releases/aylesbury-council-advises-its-district-with-advancouk-d8c36b9a25f4b6d99040abad210837ea/ Friday 1 November, 2013
Aylesbury Vale District Council have launched an Advan marketing campaign with Advan.co.uk, encouraging residents to ensure they are on the electoral register.

A promotional Advan targeted the Aylesbury region, informing onlookers that registering to vote is “about more than just voting”, as it can risk the chances of securing a mortgage, loan, phone contract or even a new job. Call to action is prompted with the phrase “respond now!”, followed by phone, text and online contact details.

Advan advertising allows brands to gain maximum exposure within a controlled time period, with the ability to access entire regions and also target hard-to-reach public spaces. Applicable to all Aylesbury residents, this electoral register message will benefit from the high-frequency coverage that comes with a mobile Advan.

A spokesperson from Aylesbury Vale District Council said: “We are really pleased with how the advan has gone and definitely had an influx of calls on the Thursday with people mentioning that they had spotted the van, which was really positive. We would definitely consider using you again for future projects.”


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http://www.advan.co.uk 01 Nov 2013 11:06:45 GMT Media & Marketing Public Sector & Legal
<![CDATA[ Preston enjoys Total Fitness with Advan.co.uk ]]> https://pressat.co.uk/releases/preston-enjoys-total-fitness-with-advancouk-45ddcc9e5b8816eed14817b8d230ac2c/ https://pressat.co.uk/releases/preston-enjoys-total-fitness-with-advancouk-45ddcc9e5b8816eed14817b8d230ac2c/ Thursday 31 October, 2013
UK gym chain Total Fitness is branching out of its indoor club facilities and taking to the streets, with a marketing campaign from Advan.co.uk|.

Promotional vehicles will be on show in the city of Preston, presenting the gym’s offer to “join now only £5”. The price stamp is prominently integrated into the design, with a black backdrop showcasing the white and turquise Total Fitness logo.

The 48-sheet creative platform of the Advan will enable Total Fitness to fully maximise its impact across Preston, gaining access to a valuable audience of outdoor exercisers prior to the pending winter weather.


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http://www.advan.co.uk 31 Oct 2013 18:02:55 GMT Health Leisure & Hobbies